ACTIVITY TOYS
Toys don't just offer fun and entertainment for babies.
Most toys provide at least some opportunity for children to learn.
Our toys engage a child’s senses, spark their imagination and encourage them to interact with others.
Look out for the new high-contrast toys for babies geared towards encouraging the development of baby's vision.
Baby will love to watch Flipping Felipe flipping his tail! Pull the white clip to make his vibrant, patterned Dolphin tail flip back and forth. Baby can also discover his squeaker nose and crinkly fins.
£13.99
£14.99
Mom and baby will love to make music together with the musical Lamaze Cosimo Concerto. This soft plush zebra doubles as a piano for baby to begin playing songs and developing musical skills. Each of the coloured stripes plays a different musical note when pressed.
£25.99
£27.99
Your baby will love getting to know this cute little lion creature! Great textures and clip for on-the-go!
£9.99
£12.99
Get ready to blast off with the Lamaze Stacking Starseeker. This colourful plush spaceship separates into 4 segments that baby can use to foster motor skills by stacking up, taking apart and putting back together.
£19.99
£24.99
Easy for baby to grasp, the mini teethers have soft plush bodies with crinkles, rattles and squeakers, along with textured teether wings or ears. Bright colours, multiple textures and satin ribbons encourage baby to explore.
£8.99
£12.99
Easy for baby to grasp, the mini teethers have soft plush bodies with crinkles, rattles and squeakers, along with textured teether wings or ears. Bright colours, multiple textures and satin ribbons encourage baby to explore.
£6.99
£12.99
Easy for baby to grasp, the mini teethers have soft plush bodies with crinkles, rattles and squeakers, along with textured teether wings or ears. Bright colours, multiple textures and satin ribbons encourage baby to explore.
£6.99
£12.99
Keep your little one engaged and entertained for hours with the Lamaze Phillip the Pelican. This friendly bird has a surprise peek-a-boo mirror in his beak that is revealed when you squeeze his belly.
£11.99
£14.99
Baby will enjoy never-ending fun with Lamaze Repeat Petey. When you speak to Petey, he remembers what you said and repeats it back to you! With interesting textures, contrast patterns, and surprise crinkles this adorable parrot invites baby to explore,
£21.99
£26.99
Designed with development in mind, Waddling Wade is filled with engaging features that stimulate all the senses. Pull the white clip to make Wade’s duck feet waddle along. Baby can hear a chime when shaken.
£12.99
£13.99
Little Grip Rattle Bunny from Lamaze loves to shake and roll about! Perched on a giant sugar beet that fits neatly into your baby's hand!
£5.49
£6.49
Little Grip Rattle Mouse from Lamaze loves to shake and roll about! Perched on a giant strawberry that fits neatly into your baby's hand.
£5.49
£6.49
A large easy-to-hold soft rattle that baby will love!
£13.99
£17.99
"Give the Rainbow Glow Rattle from Lamaze a shake and watch three contrasting rainbow shades come and go.
£8.99
£10.99
Hidden under a patchwork umbrella that brings t.ogether a lively collection of different patterns little ones will love.
£9.99
£12.99
Cute cheeky chicks featuring a new improved suction cup that lets you place the toy safely on a variety of surfaces in the nursery or highchair.
£11.99
£14.99
With hours of cause and effect play in store, there is so much for your little one to discover.
£11.99
£14.99
Captain Calamari featuring great textures and surprise mirror.
£11.99
£14.99
Bendy Bug Highchair Toy teaches cause-and-effect as the bug bends and rattles when batted by baby.
£10.99
£14.99
Some blush when the attention turns on them, but it's Sonny's tummy that glows when he's in the limelight!
£19.99
£24.99
Featuring a soft, tactile construction, easy for baby to hold, plus featuring musical chimes, lights and sounds.
£17.99
£22.99
Those eyes, they're looking at you! And yours will soon be looking Shelly.
£18.99
£23.99
Smart magnetic stacker game, with great colours to capture babies attention!
£19.99
Spider in Socks is a cute and cuddly little spider that you won’t mind hanging around. Pull down and watch him climb back up his rainbow web and vibrates with delight!
£7.99
£9.99
With eight different textures for your baby to explore with high-contrast fabrics to stimulate the senses sure to keep baby happy for hours.
£16.99
£22.99
Cuddle Up Koala is a gorgeous soft textured toy for your little one to play with and cuddle up with!
£15.99
Click Clack Zack is a curious creature, with purpose made claws and legs to be chewed on! Perfect toy for your little teething one!
£11.49
£11.99
A photo album for babies, that not only stores photos but also voice messages.
£19.99
£29.99
Gorgeously Soft, Cuddly doll with different textures to excite babies senses.
£12.98
£13.99
The colours stimulate babies vision, with every movements baby hears the soft rattle.
£5.99
£6.99
Baby can feel all the different fabrics and textures and crunch Bella's colourful crinkle ears and chew on her knottie legs.
£9.99
£11.99
A on the go toy for your little one to enjoy. Attach it and keep it safe wherever you go!
£10.99
£11.99
A great toy filled with colours and textures to awaken all babies senses.
£11.99
£15.99
A great musical toy to excite your child and keep them entertained for hours.
£14.99
£23.99
Fun Octopus which Plays Music when Baby Squeezes Each Tentacle.
£23.99
£31.99
Gorgeous soft textured elephant toy perfect for your little one.
£14.99
Cute little bunny face to keep your little one happy.
£7.99
£9.99
Great colourful toy filled with different textures and sounds to keep baby entertained.
£11.99
£14.99
A large fun-to-play soft activity octopus that baby will love!
£13.99
£19.99
Cute little sheep character always ready for little hands to cuddle and play.
£11.99
Hands and feet entertainment for your little baby.
£11.99
£14.99
Baby will love to monkey about with the fun Lamaze Monkey Links. Whatever the adventure, easily attach the Monkey Links to baby’s stroller. Baby can push each monkey to watch them spin around, perfect for cause and effect play.
£13.99
£17.99
Cow Chorus is sure to have you and baby laughing and smiling. This musical toy features three play modes: moos, bells or melody segments.
£18.18
£22.99
A great toy for your baby to grasp onto with their little hands!
£5.99
Baby is rewarded with fun electronic sounds when playing with the pony and the pony also has crinkle points.
£15.99
£16.99
With these great colourful toys they are sure to keep your little one happy for hours.
£5.99
£6.99
A great shaky soft toy that shivers and shakes when pulled. A great textured toy.
£11.99
Percival has lots of bright colours and interesting textures and ribbons for baby to explore.
£11.99
£14.99
Hear cute chirps when the baby shakes the bird. Perfect for tiny hands to grab onto.
£4.99
£7.49
A multi textured toy with beautiful colours and a great link to attach everywhere you go.
£9.99
£10.99
A textured teething toy to stimulate babies senses and keep them happy.
£5.70
£6.99
With colourful tassels and textures this great toy is sure to keep your little one happy for hours.
£2.99
£6.99
A cute textured robot toy featuring ribbons, clinking and clanking.
£11.99
£14.99
The plush yellow fish character is a soft toy encouraging tactile feel and stimulating baby's senses.
£5.70
£6.99
This Lulu in a Tutu Finger Puppet Teething Mitt is a great gift add-on for all parents. The crinkle and colourful knotties are great for keeping hands and teeth busy.
£5.70
£6.99
Stretch the flutterbug out then watch it wiggle back into place!
£10.99
£13.99
A great toy for tugging, pulling and holding great to help baby build on coordination and strength.
£9.99
£10.99
Cute little green elephant filled with textures and a great loop to attach wherever you go.
£5.70
£6.99
Huey the Hedgehog is full of developmental features that are fun and stimulate baby's senses.
£8.99
£11.99
Mittens the Kitten features colorful satin ribbon, patterns, textures and crinkle, baby will adore this cute kitten
£10.99
£11.99
Gorgeous little fairy dolly for your little one to take with everywhere they go.
£7.49
£10.49
Makai the Monkey is full of developmental features perfect for your little one who is learning new things every day!
£10.99
£11.99
Soft play and grow Monkey with brilliant on-the-go clip for travelling!
£6.99
£10.49
Pet his nose to hear him bark! Cute little Puppy sure to keep your little one happy with his smiley face!
£10.99
£12.99
Marina The Mermaid Toy is packed full with education for your child's development and skills.
£9.49
£10.49
Princess Sophie featuring gorgeous colours and great textures for your little princess to play with!
£9.49
£10.49
Colourful activity doll with lots of different textures.
£14.99
£16.99
From the brand that introduced the best-selling Octotunes comes Lamaze Turtle Tunes, an adorable plush turtle with a brightly-colored musical shell.
£22.99
£29.99
Great stacking game for your little one. With different textures and colours to keep them entertained.
£11.99
£14.99
Reading fosters imagination and the idea of different worlds. Through identification with characters in a book, children learn social skills such as sharing, taking turns, and cooperation
£4.99
£5.99
Beautifully crafted and coloured activity book, shapes and colours and both sides.
£13.99
£19.99
Soft ball encourages crawling. Featuring stack, roll, and crawl activities.
£7.99
£14.99
Features counting, matching and sorting activities, along with fun jingle, crinkle and squeak sounds.
£8.99
£14.99
Zebra Rattle Toy is packed full with education for your child's development and skills.
£4.75
£5.99
The Clutch Cube has soft handles for grasping. Textures, clacking rings, crinkle, and rattle encourage exploration.
£8.99
£12.99
The entire range of Lamaze Toys and Lamaze Baby Toys. The Lamaze Toys Contrast Bend & Squeak Panda Toy is packed full with education for your child's development and skills.
£4.99
£5.99
With bright bold colours on one side and high-contrast patterns on the other, this squeaker stick is sure to keep baby engaged.
£4.99
£5.99
The entire range of Lamaze Toys and Lamaze Baby Toys. TheThe First Years Grab Appleis packed full with education for your child's development and skills.
£6.99
£8.99
Who’s hiding inside the apple? Pull on the ribbons to reveal the beautiful butterfly. Hide them back inside by pulling on the cord.
£10.99
The Lamaze Play & Grow Stretch the Giraffe Toy - is full of education for your child's development and skills.
£11.49
£12.99
A new girly addition to the Play & Grow range, Luna the Unicorn brings some sparkle to baby’s stroller.
£11.99
£14.99
Lots of bright colours and interesting textures and ribbons for baby to explore.
£10.99
£13.99
With loads of patterns, textures & sounds to explore, this great little 'pup' will keep little ones busy for hours.
£13.99
£16.99
Dunk the trio in the tub, give them a squeeze to fill them with water, then squirt, squirt and squirt!
£6.49
£6.99
Turn Horace over - and over again - and listen out for the sounds of the sea!
£11.99
£14.99
Clackety Claude is a crab that features clickety-clackety-claws that move at the pull of a string. The multi-purpose clip easily attaches to prams and changing bags for fun on-the-go.
£6.99
£9.99
Keep baby entertained at meal times with the Freddie the Firefly Highchair Toy. Freddie helps to pass the time and makes sure your little one looks forward to every meal time.
£11.99
£14.99
Brilliant for little hands to grab and explore, Freddie has a rattling transparent pod and chewy wings that mum can rotate to bring him to life.
£6.99
£8.99
Mix and Match Caterpillar is made up of eight separate segments that easily join together. Given a shake and a squeeze, baby can discover delightful squeaks and chimes.
£13.99
£19.99
Munching Max is a happy chipmunk that will bring a smile to baby's face.
Pull on the clip and watch as he vibrates while chomping away on his acorn lunch!
£10.99
£14.99
My First Teddy has surprise features in his paws and ears which teach baby to grab and squeeze refining their motor skills and also squeaking sounds to support baby's auditory development.
£11.99
£18.99
Emily can’t wait to meet your little one and be a first best friend. From her crinkly hat down to her soft velvet feet, Emily has so many wonderful patterns and textures to encourage touch. Lamaze’s My Friend Emily is great for Mum and Dad to play fun role with baby.
£11.99
£14.99
Featuring colourful satin ribbon, patterns, textures and crinkles, baby will love this cute plush Lamaze pony, while mum will love its visual and tactile developmental features.
£11.99
£13.99
Symphony Oscar’s ready to conduct all kinds of magical melodies – but needs your help. He’ll play your choice of four happy tunes to which you and your baby can add your own instrument sounds, simply by giving his tummy a squeeze.
£16.99
£22.99
Baby will love to see Yo Ho Horace in his very special book that’s perfectly soft for little hands to hold. Baby will love to hug Horace’s soft plush body. So many different textures for baby to explore, encouraging touch. Baby can discover pages that crinkle and squeak when squeezed.
£33.99
£39.99